Many hospitality business owners are constantly looking for ways to increase their client and customer base, but are not sure of what hospitality marketing tactics they should use. Many would like to know how they can get their business into the line of sight of new customers and also how they can reach a much […]
read moreIf you have a marketing plan or business plan that is written out for your hotel, you should combine it with a hospitality internet marketing plan. Many people will not have a plan that is written out, but rather they have an idea in their minds of what they would like to do. Many times […]
read moreEvery business needs a marketing plan to enhance its growth. Website design solutions offer a promising avenue for restaurants, hotels, retailers, and other businesses to market their products and services without spending a large amount of money. Most advertising agencies offer many communication services including creating print communications, designing brochures and ads, web design solutions, […]
read moreThere is a lot of information that you can find about business marketing websites with a single page, which are specifically targeted to sell one particular product. These types of sites are different from a website that has many different pages. There are advantages and disadvantages to both types of sites and reasons why one […]
read moreA logo is an icon or an emblem used by an organisation to convey a message or an idea. The brand is the idea or the set of values that the organisation believes in. They seek to portray this idea to the people – potential clients, employees, and the outside world at large. The brand […]
read moreA well thought out marketing campaign is the difference between a rapidly growing, well to do establishment and one that is stalled seeing no growth, both being created at the same time. According to dictionary definitions, a marketing campaign is the series of activities used to promote a new or changed product. Business growth means […]
read moreDesign comes in all shapes and categories. Web and print design are the most commercial aspects used in the media and entertainment industry. Other aspects like product design are bent towards the manufacturing industry rather than the media. The media also utilises design elements in cinematography, art, sculpture, game design, cartoons, and comics. Focusing on […]
read moreEvery organisation needs sales and marketing teams to ensure that its products and services are well received in the marketplace. There are also other functions that are carried out within the organisation like human resource planning, accounting, management, logistics and the bigger the organisation, the more the planning that goes into it. Sales is a […]
read moreClient services, concierge services, ad placements, luxury marketing are some of the terms any hotel marketing staff would know. But in today’s world, to market luxury hotels brands some terms that one has to know about are hotel search engine optimisation, keywords, meta-tagging, user generated content, web spiders, crawling pages and more. Today building traffic […]
read moreBuilding Business – the Hotel Search Engine Marketing Guide By using hotel search engine marketing (SEM) strategies, hospitality organisations across the globe can boost sales, add revenues and enhance their visibility in the online world. Yes, it is easier said than done but it can be done. In fact, SEM is one of the highest […]
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