PAGE ANALYSIS:

1. SEOmoz Page Strength Tool – A useful tool that gives an overall look at the strength of a page.
2. Sitening’s SEO Analyzer – See if your pages are structured to achieve high search engine rankings.
3. Self SEO’s Page Speed Checker – Test the load time of your pages and your competitor’s pages.
4. GoogleRankings.com – Check the use of keywords and phrases on your site.
5. Popuri – See several items such as PageRank and inbound links all at once.
6. Keyword Density Analysis – See how frequently you are using certain words and phrases.
7. Meta Tag Analyzer – How are search engine spiders seeing your meta tags?
8. Strongest Subpages Tool – Finds the 30 strongest subpages on your domain.
9. Similar Page Checker – Avoid duplicate content.
10. SEO Analysis Tool – Measures the ranking potential of a page.
11. WebSitePulse – A few different tools to test your sites performance.
12. Website Grader – Get a score for your site and even compare it to competitors if you want.

STATS:

1. Google Analytics – The leading free stats program.
2. AWStats
3. StatCounter
4. AddFreeStats
5. OneStat
6. Alexa – See where your site ranks.

BLOG STATS:

1. FeedBurner – Stats on your feed and your subscribers.
2. pMetrics – from Performancing.
3. pMetrics Plugin– Extending pMetrics.
4. IceRocket – Free stats program for blogs.

STATS PLUS:

1. Crazy Egg – Provides visual data about your visitors.
2. Mint – An extensible, self-hosted web site analytics program.

WEBMASTER TOOLS:

1. Google Webmaster Tools – Lots of information that shows you how Google sees your site.

CHECK AND TRACK SEARCH ENGINE RANKINGS:

1. Sitening’s SERP Tracker – Test your page’s optimization.
2. Search Engine Rankings Checker – From Mike’s Marketing Tools.
3. Google Banned Checker – Has the largest search engine in the world banned your website? Find out here.
4. Number of Pages Indexed – How many pages do you have indexed by search engines?
5. Website SEO Checkup – Make sure you’re ready to get high search engine rankings.
6. GeoTargeting Detection Tool from SEOmoz – Determine how well your site is targeted to country specific search engines.

GOOGLE PAGERANK:

1. PageRank Prediction – You need a minimum of 100 backlinks.
2. Smart PageRank – Check your PR.

REPUTATION AND BUZZ MONITORING:

1. Google Alerts – Have preset alerts sent to you by email.
2. co.mments – Monitor comments on blogs.
3. Conversation Tracker from BlogPulse
4. Trend Search from BlogPulse
5. Keotag – See if blogs are using your company name in the tags of their blog posts.
6. BoardTracker – Watch for mentions of your company in forums.

LINKS:

1. Dead Links tool from W3C – Find broken links.
2. Link Popularity Checker – From Mike’s Marketing Tools.
3. Xenu’s Link Sleuth – Find broken links.
4. Backlinks and Anchor Text – See who’s linking to you and what anchor text they are using.
5. Reciprocal Links Checker – Do you have agreements with others for reciprocal links? Check them here.

SPIDER SIMULATOR:

1. Summit Media’s Spider Simulator
2. Spider View
3. Webconfs.com Spider Simulator

CSS ANALYSIS TOOLS:

1. Clean CSS – Formatting and Optimizing
2. CSS Tidy – Optimizer and parser.
3. CSS Redunancy Checker – Redundancy is easy to do with CSS. Fix it with this.

VALIDATORS:

1. HTML – Validator from W3C.
2. CSS – Validator from W3C.
3. RSS – Validator from W3C.

WEBSITE PERFORMANCE:

1. AlertSite Website Performance Monitor
2. KeyNote

GOOGLE ADSENSE:

BROWSER COMPATIBILITY:

1. BrowserShots – See screenshots of your page in a number of different browsers.
2. Ready.mobi – Test your site for use with mobile browsers.

OTHER:

1. Geotargeting – find the location of your host’s servers
2. Find Your Site’s IP Address